The Polish FMCG market continues to evolve at pace, shaped by changing consumer priorities, economic pressures, and new shopping behaviors. Understanding these shifts is essential for brands and retailers looking to make confident decisions in an increasingly complex environment.
Join Szymon Mordasiewicz, Managing Director of YouGov Shopper Poland, for an exclusive review of the first half of 2026. Drawing on the latest market data and shopper insights, this session will explore how the market has developed so far this year, what changes are emerging in consumer behavior, and what these trends could mean for the months ahead.
Speaker:
Szymon Mordasiewicz, Managing Director, YouGov Shopper Poland
🗓️ Date: 09.09.2026
🕒 Time: 10:00-11:15
📍 Location: Online (link provided upon registration)
🗣️ Language: The webinar will be conducted in Polish.
Why attend?
This session will cover:
✅ H1 2026 performance and key developments in the Polish FMCG market
✅ The latest shopper behaviour trends and emerging changes
✅ Expert perspectives on opportunities and challenges in the months ahead