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- Amazon fined for violating EU data laws
- Deploy social hashtags in a strategic manner
- Social SEO can boost search rankings
- Anticipate client needs beforehand
- Publishers should leverage native ads
- Email marketing can give 40X returns
- Use NLP to make chatbots personable
- Advertise on Reels to lift conversions
- Focus on collecting the right customer data
- Pinterest losses 24 million users in Q2
- Track CPL to enhance marketing efforts
- Encourage diversity to promote to Gen Z
- Data standards improve ad tactics
- Marketing funnels must be reimagined
- Soapbox sessions boost participation
- IAB Tech Lab launches Open Source Initiative
- Capitalise on the CTV landscape now
- Create effective sales-enablement content
- Create frictionless customer experiences
- Create videos and graphics to earn links
- UK ad spend to rise 18.2% in 2021
- Process personal data on a lawful basis
- Promote products via videos in emails
- More than half of UAE & KSA residents trust review and rating sites and find them to be useful
- Discounts can boost back-to-school sales
- Search ad spends grew in Q2 2021
- Shoppers prefer social to share feedback
- Improve marketing efforts with data
- Focus on making mobile reading easier
- Incentivise shoppers for exit surveys
- Update company purpose with a rebranding
- Automate the lead matching process
- Google’s Page Exp. update rolled out
- Spotify bags 165 million paid subscribers
- Listen to customers for content ideas
- Publishers must focus on pricing strategies
- Social Media to overtake paid search
- Invest in “Always-on” research
- As Told By Teens: Showcasing YouGov's Latest Data
- 51% Americans forget to use gift cards
- Brands must prioritise customer support
- The best email marketing metrics to use
- Customer-centric ads boost ROAS
- Unique packaging online differentiates
- Use humour to engage consumers online
- Pinterest rolls out Shoppable Idea Pins
- Build a loyal consumer base using DTC
- Boost PageRank SEO with internal links
- Use VR, AR to capture audiences
- Spur brand presence with curated content
- Augment influencer marketing via social
- Build a customer-centric business
- Consumers prefer SMS from local brands
- Comscore rolls out new targeting options
- Online video advertising to grow 26%
- Leverage white space to boost conversions
- Remote production aids Olympics coverage
- Businesses must prioritise empathy
- Use Syndicates for better PR placement
- Adopt newer approaches to measure SEO
- Inform content strategy with SERP features
- Gen Z is cynical about Brand values
- Instagram tests TikTok-style rundown
- Value-based incentives promote engagement
- More than half of the pent-up demand for 2 wheelers likely to be recovered during festive season
- Use internal links to boost website traffic
- Focus on improving PR writing
- Netflix is Britain's favourite brand
- YouTube contests need alluring prizes
- Internet TV needs a mobile strategy
- Leverage discount pricing strategies
- Use colours to drive consumer behaviour
- Consumers want convenience in 2021
- Offer digital shopping beyond COVID-19
- Try MTA and MMM solutions post-cookies
- Improve reach with paid ads on Snapchat
- Cryptocurrency and NFT discussions grow
- Paid ads boost lead generation rapidly
- Drive email conversions with incentives
- BNPL helps drive consumer spends
- CTV drives travel ad rebound in 2021
- Create customer testimonial videos
- AR storytelling gains new ground
- US advertisers still believe in the Olympics
- UK consumer confidence gets a boost
- Pay attention to mobile page speed
- Improve CRM data maintenance
- Demand for first-party data increases
- Travel rules are unclear — what brands can do to win over travellers
- YouGov Teen Profiles – a better way to understand and engage Gen Z
- Use of AR increased 10% amid COVID-19
- How safe are the COVID-19 vaccines seen as internationally?
- Use UGC to convince first-time buyers
- Request for content based on trends
- Let product quality be a differentiator
- Let CAC guide SaaS products' pricing
- Reach Gen Z and Y shoppers via audio ads
- CMOs must be agile to achieve goals
- Customers prefer personalised texts
- Present new angles to get media coverage
- What do gamers think of the Steam Deck, Valve’s new portable PC gaming device?
- Test social ad creatives strategically
- Use curated content to expand reach
- TV ad measurement better than before
- Personalise ecommerce stores' content
- Use content to support CRO efforts
- Focus on making websites user-friendly
- Ad repeats frustrate streaming viewers
- YouTube tests live-stream shopping tools
- Google's deal carousel can promote sales
- How a major TV broadcaster measured brand impact associated with events via YouGov Surveys
- How a top social media brand developed an ad effectiveness framework using YouGov Surveys
- Eco-credentials impact purchase choices
- Make privacy compliance a priority
- Emotions to drive 2021 holiday budgets
- Americans favour Big Tech's regulation
- Focus on mobile app store optimisation
- TikTok to stay post pandemic
- Brands should leverage Instagram Drops
- US ad market sees major growth this year
- Use personalised CTAs on landing pages
- Businesses lack data compliance
- Handle #cancelled campaigns tactfully
- Digital ad market to grow notably by 2025
- Partner with influencers to reach Gen Z
- New OOH measurement platform launched
- How YouGov measured a 73% boost in brand awareness for Molson Coors following Netflix feature
- Take a measured approach to adopt tech
- Snap buys Vertebrae, 3D AR solutions Co
- Chatbots are easily forgiven for errors
- Reporters prefer press alerts to pitches
- Use AR, UGC for Instagram product promos
- Send cart abandonment emails sequentially
- YouTube starts labelling credible health content
- Company press page can boost credibility
- Brands demand clarity on campaign quality
- Pandemic made PR pivotal to C-suite
- Use double opt-in to avoid email filters
- Ad Spend to increase in 2021 H2
- Send customer re-engagement emails
- Experiential can boost in-store sales
- Track open rates with email CTR
- Consumers prefer clear shipping policies
- Consumer value management boosts LTV
- Use colours to engage with consumers
- Optimise on-page titles to get leads
- Optimise content for voice search
- COVID-19 led to new communication models
- Relevant support can help creators grow
- Privacy should be brands’ top priority
- Submit website sitemaps to Google
- Rewarded ads augment eCMP
- Media databases boost outreach efforts
- Match PR strategies to consumer needs
- Extend reach with Reels and IGTV videos
- Urban Indians likely to invest in cryptocurrency,but demand is lesser among those who never owned it
- GSK to spin-off healthcare business
- Use Snapchat’s AR ads to target shoppers
- Consumers rethinking in-store visits
- Use CTAs to boost YouTube subscriptions
- Data can guide social media expansion
- Utilise videos to attract leads
- Netflix plans to enter gaming
- Use data to drive digital campaigns
- Tell stories in your emails
- Humanise email subject lines
- Use SEO in conjunction with SEM
- Use Instagram communities for engagement
- Brands should employ trust principles
- Build trust via CSR campaigns in fashion
- Americans value well-being platforms
- Unbox products on Instagram via videos
- Twitter to discontinue Fleets
- CTA microcopies convey key information
- US online gambling surged amid COVID-19
- Minimalistic web designs retain users
- PR pros can use newsjacking to stand out
- Invest in influencer marketing
- Use social media to boost ecommerce sales
- Be human while apologising for bad CX
- Brands must address racial injustice
- Improve link-building strategies
- Evaluate risks before buying ads in games
- Marketing budget below expectations
- Gather data via collaborative marketing
- Offer value to collect first-party data
- Track online content to curb misuse
- Amazon Pantry tops YouGov's Recommend Rankings 2021 in India
- YouGov Recommend Rankings 2021 UK
- YouGov Recommend Rankings 2021 Ireland
- Treat staff well to boost brand image
- Global: Consumers plan to increase their use of online grocery shopping post-pandemic
- YouGov Recommend Rankings 2021 Thailand
- YouGov Recommend Rankings 2021 China
- YouGov Recommend Rankings 2021 Malaysia
- YouGov Recommend Rankings 2021 South Korea
- YouGov Recommend Rankings 2021 Philippines
- YouGov Recommend Rankings 2021 Japan
- YouGov Recommend Rankings 2021 Hong Kong
- YouGov Recommend Rankings 2021 Singapore
- YouGov Recommend Rankings 2021 Australia
- YouGov Recommend Rankings 2021 Indonesia
- Understand a sector before disrupting it
- Evaluate resuming travel communication
- Develop virtual events for ABM audiences
- Use social media to drive web traffic
- Outsourcing agency work to increase
- Leverage email marketing to boost business
- WhatsApp debuts disappearing messages on iOS
- TV dominates in developed markets
- Produce tailored creatives to boost CTR
- D&I OOH ads boost drives buying intent
- Twitter' validated' bot accounts
- Social commerce to surge among consumers
- PR lessons from the Tokyo Olympics
- Plan PPC campaigns tactically
- Create a website pre-launch checklist
- Executives should make short films
- 42% of Aussies use voice assistants
- Identity in digital ads being redefined
- Ad of the month (KSA): Coca-Cola
- Digital salvages global ad spend
- Take part in purpose-led partnerships
- Differentiate from competitors with CX
- Craft actionable LinkedIn articles
- Boost ad revenue through podcasts
- Incorporate JOE to personalise CX
- Clubhouse partners with TED
- Right influencers boost branded content
- Answer Quora questions to drive traffic
- Email volume increases amid uncertainty
- Create Facebook ads strategically
- Think big to match Big Tech privacy push
- Leverage birthday emails for leads
- Boost product promotions using surveys
- Drive leads through content amplification
- Ad of the month (Vietnam): LG
- Ad of the month (Philippines): Bank of the Philippine Islands
- Ad of the month (Singapore): Shopee
- International travel sentiment is the strongest among UAE residents than other global consumers
- Embrace innovation and flexibility in 2021
- TikTok to use automated reviewing systems
- FTC wants to delete illegal algorithms
- Cultivate a customer community
- Actively listen during interviews
- Brands plan to increase influencer budgets
- Highlight recognisable partnerships
- Brand alliances improve consumer trust
- Valgmåling juli 2020
- Fantasy sports: men and women participated equally in fantasy games in the past month
- SEO optimise for faceted search
- YouTube launches Achievement Cards
- Offer value through educational content
- Nurture customer relationships using SMS
- Paid social ads can improve conversion
- 86% SEO executives split-test title tags
- Pay more attention to brand nicknames
- Offer incentives to increase email list
- US retail sales grew despite challenges in 2020
- Create contextual website popups
- Focus on SaaS content marketing
- Think beyond growth hacking tactics
- 36 US states sue Google
- Create welcoming ecommerce contact pages
- How a top sports league drove viewership numbers with YouGov
- Tackle CTV data fragmentation with UIDs
- Paid ads are crucial for app promotion
- Brands must explore Spotify's Greenroom
- Brands fell short on value amid COVID-19
- Take development cues from gaming apps
- Use print ads to lift awareness locally
- Give exclusive benefits to loyal members
- Focus on human-centric marketing
- Microsoft rolls out Multimedia Ads beta
- Highlight customer support methods
- Focus on measuring brand salience
- Video marketing is a must in 2021
- YouTube’s recommender AI faces flak
- Add SMS to the marketing mix
- Prepare for Apple email privacy changes
- Will users switch to the Nintendo Switch OLED?
- Americans and Brits remain wary of flying
- Global: A peek into gambling attitudes
- Emirates tops YouGov’s Recommend Rankings 2021 in the UAE
- Adidas tops YouGov’s Recommend Rankings 2021 in Saudi Arabia
- iPhone tops YouGov’s Recommend Rankings 2021 in Egypt
- YouGov Recommend Rankings 2021 Poland
- YouGov Recommend Rankings 2021 Russia
- YouGov Recommend Rankings 2021 Denmark
- YouGov Recommend Rankings 2021 Sweden
- YouGov Recommend Rankings 2021 Norway
- YouGov Recommend Rankings 2021 Finland
- Her er mærkerne, vi anbefaler til vores venner og bekendte
- Mitä brändejä sinä suosittelisit ystävillesi?
- Vilka varumärken skulle du rekommendera till andra?
- Her er merkevarene vi vil anbefale
- Update softwares to thwart cyberattacks
- Match content to a platform's format
- Promote women’s sport with a purpose
- Promote women’s sport with a purpose
- Owned channels are valuable in a crisis
- Identity solutions can improve sales
- Run contests to gain subscribers
- M&A shakes up MarTech and AdTech
- AI can boost ecommerce conversion rates
- B2B brands should leverage Facebook ads
- Prioritise content optimisation for the top rank
- Use website overlays to boost conversions
- CEOs are cynical about Social
- Marketers must master content creation
- Match content to appropriate channels
- Cloud technology enables digitisation
- Brand promotions fuel influencer income
- Horizontal website scrolling boosts UX
- How a global music company uses YouGov solutions to monitor artist resonance
- Use contextual solutions to retarget ads
- Ad of the month (Egypt) – Sting
- YouGov Recommend Rankings 2021 MENA
- Lift in-store sales with digital coupons
- Informative evergreen content boosts SEO
- Real estate marketers must start blogging
- Ecommerce sales reach an all-time high
- Conduct more customer interviews
- Highlight the best deals on Facebook ads
- Plan strategic influencer campaigns
- Not everyone needs a brand purpose
- Craft in-depth blogs to boost SEO
- Get leads from LinkedIn
- Optimise ads for voice to drive sales
- TikTok is selling its AI tech to clients
- Extend SaaS reach with brand advocates
- Convey positivity via ads to elderly
- Manage expectations for paper packaging
- Listening helps create frictionless ads
- Disney+ US subscriber growth stagnating
- Digital marketing will double by 2026
- TikTok triples video length
- Reach out to build communities
- Urban Indians have an appetite for travel but health & safety risks play the biggest barrier
- Leverage AI to craft ad creatives
- Chat apps popular among US millennials
- Video to be a priority for Instagram
- Use UTM tags to attribute ad conversions
- Drive ecommerce subscriptions using data
- Long-tail keywords enhance B2B SEO
- Have multiple ways of gathering feedback
- Create self-sustainable B2B content
- Pinterest tightens ad policy
- Optimise Facebook targeting parameters
- Create a flexible content plan
- Post-lockdown, are people comfortable attending in-person concerts?
- Understand what drives each generation
- Dropshippers should use email segmentation
- European ad market grew 6.3% in 2020
- Kansainvälinen tutkimus: Millaisia ovat maailmanlaajuiset matkustusnäkymät tänä vuonna?
- Images in content can attract readers
- Internasjonal undersøkelse: Hvordan ser det globale reiselandskapet ut i år?
- Internationell undersökning: Hur ser den globala situationen ut för resebranschen i år?
- International undersøgelse: Hvordan ser det globale rejselandskab ud i år?
- Do consumers support commercial efforts to get people vaccinated?
- Build cookie-free ID solutions
- Use quality data for a GTM strategy
- Media relations challenging for PR pros
- Americans excited about leisure travel
- Track PR metrics to drive media coverage
- Get rid of toxic content to build trust
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