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- Marketers should embrace metrics like intent and engagement to excel amid shifting trends
- Creating relatable and educational social media content can help brands boost ROI
- Answer frequently asked questions to get placed in Google search snippets
- This is how brands can do a giveaway to boost brand awareness and drive sales
- Nearly two in five urban Indians plan to invest more in mutual funds in the future
- Indonesians hopeful about their future financial situations, despite feeling pinch of rising costs
- How The Bar Standards Board gathered insights on the consumer journey to regulate legal services
- How End Violence Against Women used YouGov Surveys to understand attitudes to sexual consent
- How The Law Society used YouGov to understand the customer journey in searching for legal providers
- Report: The Changing Financial Landscape in Singapore
- Micro-investing in Australia: what’s driving take-up & how do major investment platforms compare?
- Sports Fans in Thailand on The Bangkok Century Cup Match 2022
- Profiling the young Nordic travelers
- Four in ten Gen Zs use social media to plan a vacation
- New York’s gambling landscape after the legalisation of online sportsbooks
- US & Britain: The link between gaming and exercise
- The most followed esports franchises in the UK and US
- FootballIndex: Premier League clubs in China, India, US and Indonesia
- APAC Biggest Brand Movers – May 2022
- Global: Consumers cancelling subscriptions almost twice as fast as they are taking on new ones
- More than one in ten consumers globally will cut back on insurance if cost of living rises
- Global: As it recovers from the pandemic, will rising costs hurt the travel industry?
- GB/US: Will video consumption habits change with the easing of COVID-19 restrictions?
- GB/US: Has cloud storage managed to capture the digital space?
- US Automotive Advertiser of the Month: Buick
- GB/US: What puts consumers off sustainable products?
- Global: What proportion of consumers have 5G-ready phones and data plans?
- US Finance Advertiser of the Month: Apple Card
- Do consumers want workers in the travel industry to wear masks?
- How Drinkaware gained insights into UK drinking behavior by creating bespoke segments with YouGov
- Successes and lessons from the YouGov MRP
- QR codes – Are they set to stay the course this time?
- Scandinavians put travel plans on hold with SAS
- Audience intelligence for retail pharmacies
- Measuring demand and opportunities for sustainable tourism
- Biggest Brand Movers in the US (June 2022)
- Establish metric-driven performance indicators to ensure B2B influencer marketing success
- Brands should consider outsourcing their link-building activities
- S'pore residents anticipate their cost of living to increase, plan to cut non-essential spending
- This is how brands can get it right when advertising to Gen Z
- Urban Indians witnessed an impact on their cost of living but are optimistic about the future
- Gen Zs in Singapore second most likely globally to hunt for sustainable travel offers
- Gen Z: Ready to travel and ripe for building loyalty
- How is the Middle East planning to exercise this summer?
- Gen Zs in UAE have a strong desire for international travel and a higher preference for luxury stay
- Urban Indian Gen Zs are more likely to travel locally in the next 12 months
- Snacking has evolved to replace lunch for some consumers
- How does consumer trust in digital wallets and Buy Now Pay Later services vary across APAC?
- About half of the UAE's sports fans prefer watching women's sports to men's
- Urban Indians are more likely than the rest of the world to prefer watching women’s sports over men’
- Interest in women’s sport in S’pore below global average
- Indonesian sports fans most likely in Asia to say athletes’ pay should be based on skill, not gender
- UK – Biggest Brand Movers – June 2022
- Most urban Indians like to celebrate special occasions like Father's Day
- Who is canceling their Netflix subscription in the Nordics?
- The Reuters Institute releases 11th edition of the world’s largest digital news report
- This is why brands must use weather-based targeting to reach their prospects
- PR pros must use social listening to enhance their outreach and client communication
- Electric car ownership in Singapore: Which are the top brands and factors driving EV purchase?
- Do people in S’pore see Father’s Day as a “proper” special occasion, or is it too commercialised?
- What’s drawing consumers to the Google Pixel brand?
- Two-thirds of IPL fans watched every game on TV this season, while a third watched online
- Hong Kong’s Most Talked-About Brand: May 2022
- Thailand’s Most Talked-About Brand: May 2022
- Singapore Advertiser of the Month: ComfortDelGro
- Indonesia Advertiser of the Month: ASUS
- Global: Most consumers want to eat local food – but how do climate change beliefs affect appetites?
- Voting Intention: Denmark
- Video SEO is the key to driving organic traffic to the brand’s website
- AI can help marketers enhance their conversational commerce on platforms like Instagram
- This is why brands should add interactive content to their marketing mix
- Taking efforts to advance sustainability can help brands improve their public image
- The sports-gaming connect among gamers in the US
- Global: Appetite for VR activities falling around the world – except for shopping
- Brits and Americans’ music taste differs widely – but so do men and women’s
- Global: Are school holidays a deciding factor when booking a holiday?
- Global: Should customer-facing employees continue wearing face masks?
- US Advertisers Of The Month: Doritos, Home Depot, and Toyota (May 2022)
- May UK Advertisers of the Month: Virgin Atlantic, Robinsons, and TalkTalk
- Global: Are consumers noticing a significant increase in prices of tech and telecom services?
- Global: How often are consumers ordering takeaway food?
- Global: What are consumers most likely to do today - plan in advance or look for last-minute travel
- S’pore adults aged 25-34 most likely to seek a pay raise in the next year
- What is next for UAE's financial services sector?
- Leveraging Predictive Intelligence(PI) can help with website personalisation to maximise conversions
- Featuring industry thought leaders in newsletters can help drive traffic
- This is how brands can improve their customer service and boost their business
- GB-US: What counts as offensive in advertising these days?
- Global: How many consumers are noticing increase in prices of clothes and beauty products?
- How US consumers think brands should celebrate Juneteenth
- UAE and KSA residents feel remote workouts are here to stay post Covid-19
- How are consumers planning to deal with price increases?
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