- What do Britons think about Halloween – in their own words
- Consumer Confidence Index October 2026: Confidence falls for the second month running
- What the Spanish public are thinking ahead of the 2026 general election
- ¿Qué piensa la opinión pública española de cara a las elecciones generales de 2026?
- The Cheesecake Factory just became a political punchline – but how satisfied are its customers?
- Luxury take-off: Which airlines are making the best impression among premium flyers?
- Warehouse club competitors: How Costco, Sam's Club, and BJ's Wholesale compare
- How men and women in the U.S. differ in gift-giving habits
- Is Klarna becoming a default payment option on the high street?
- How have Britons reacted to the 2026 Budget?
- What do Britons think about UK military involvement in conflicts overseas – in their own words
- What do Britons think about stockpiling emergency supplies – in their own words
- Democrats' midterms lead, voter-fraud concerns, Ramaswamy’s ad, and more: October 23–26, 2026 Economist / YouGov Poll
- Most registered voters disapprove of Vivek Ramaswamy’s ad attacking opponent Amy Acton
- Two-thirds of Republicans think there will be enough voter fraud to determine control of Congress
- Democrats lead a week before Election Day
- What do GLP-1 users eat – and how do their food habits compare with other Americans?
- Pampers at 65: What do U.S. brand awareness and consideration trends reveal?
- GTA VI : Pas encore sorti, mais déjà au cœur de l’attention des Français
- YouGov-Umfrage zu den US-Midterms: Mehrheit in Deutschland sieht Demokratie in den USA stark gefährdet +++ USA ähnlich kritisch gesehen wie China
- Royal family favourability trackers, October 2026
- Which personal care and beauty brands are most considered by women across each generation?
- YouGov News Tracker: 25 - 26 October 2026
- Which personal care brands are most considered by women across each generation?
- Tracker: European attitudes towards other countries
- Income tax, VAT and National Insurance: which would Britons raise if they had to pick one?
- Marken mit wachsender Beliebtheit bei der Gen Z in Deutschland 2026
- What motivates Australians to donate to charity – and what holds them back?
- Lebkuchen & Spekulatius: Jeder zehnte Österreicher greift bereits im August zu Weihnachtsgebäck
- What do Britons think about the minimum wage – in their own words
- Blocco della circolazione delle merci e scaffali vuoti: a rischio il potere d’acquisto e il piccolo commercio
- Britons are concerned about AI – but half still use it every week
- Spooky season spends: How Britons are buying Halloween costumes in 2026
- How far do Britons support nationalising water companies?
- Coverage consideration: U.S. health insurance rankings 2026
- Voting intention, 25-26 October 2026: Lab 27%, Con 22%, Ref 20%, LD 11%, Grn 10%
- What do Britons think about rich and famous people helping their children – in their own words
- Ein Jahr vor den Nationalratswahlen in der Schweiz: Stabile Kräfteverhältnisse bei leichtem Rückenwind für die SVP
- Charitable giving in the U.S.: What motivates donations and what discourages them?
- Most young people now watch TV and movies with the subtitles on
- Donation drivers: What motivates people to give to charity – and what puts them off?
- [Webinar] From control to confidence: New rules of relevance
- 7 in 10 Australians call Halloween a “US import”, yet over half will celebrate anyway
- Ohne Zuckerzusatz: Jeder Vierte verzichtet dauerhaft auf Industriezucker – "Zero Sugar"-Produkte sind dabei nur bedingt relevant
- Abstimmung über die AHV-Zusatzfinanzierung: Warum die wichtigste Vorlage einen schweren Stand hat
- What is Britain’s national dish?
- In for a Poundland: Amid strong competition, can new buyers revive the discount brand’s fortunes?
- Britain's bulk grocery buyers: Who are they and what do they want from supermarkets?
- Deposit Return Scheme sentiment: UK shoppers are willing, but will convenience deliver?
- YouGov News Tracker
- A midterms update, ebbing support for Ukraine, and more: October 19–20, 2026 Economist / YouGov Poll
- Support for sending military aid to Ukraine has fallen
- Are Republicans catching up in the race for Congress?
- How would Britons feel about potential coalition governments, October 2026?
- YouGov News Tracker: 18 - 19 October 2026
- Beauty & personal care heroes 2026: The UK’s most considered brands
- Beauty & Personal Care Rankings 2026 France : quelles sont les marques de beauté et de soins les plus considérées ?
- Lego ist Verbraucherliebling – Deutschlands Marken des Jahres 2026
- Half of business leaders expect the 2026 Autumn Budget to leave UK enterprises worse off
- YouGov erstmals unter den weltweiten Top 10 der von KI zitierten Quellen
- Ahead of the 2026 Budget, the public are divided on tax and spend
- What do British sports fans want to see from influencers and content creators?
- Lavoratori sotto pressione: cosa rivela l'indagine YouGov
- Marken des Jahres 2026
- French Days d'automne 2026 : une participation stable, des dépenses en hausse
- Tracking Waymo's appeal: Impression declines, consideration accelerates
- Everyday habits: Thailand's most considered personal care brands 2026
- Everyday habits: Singapore's most considered beauty & personal care brands 2026
- Everyday habits: Indonesia's most considered personal care brands 2026
- Everyday habits: Australia's most considered personal care brands 2026
- Everyday habits: Hong Kong's most considered personal care brands 2026
- Denmark Biggest Brand Movers 2026
- Sweden Biggest Brand Movers 2026
- Norway Biggest Brand Movers 2026
- India Biggest Brand Movers 2026
- Finland Biggest Brand Movers 2026
- Hershey’s Ad Awareness score records Gen Z rise following KATSEYE campaign launch
- Weltnudeltag 2026: Zwischen Klassiker und Innovation - Österreichs Nudel-Konsum entwickelt sich weiter
- Feuerwerk und Fairness-initiative Ja, AHV-Finanzierung Nein, Kriegsmaterial offen: Wie will die Schweiz am 29. November abstimmen?
- Political favourability ratings, October 2026
- Black Friday-Käufer gehören zu den Vorreitern des KI-assistierten Shoppings
- Weltnudeltag am 25. Oktober: Knapp zwei Drittel der Deutschen essen mindestens einmal pro Woche Nudeln
- Voting intention, 18-19 October 2026: Lab 27%, Con 23%, Ref 22%, LD 11%, Grn 10%
- U.S. beauty care heroes: Most considered personal care brands 2026
- Spain Biggest Brand Movers 2026
- YouGov España: marcas con mayor crecimiento en WOM
- Sustainability decisions: Building decision confidence in a changing shopper environment
- El papel de la IA en el Black Friday y el Cyber Monday de 2026
- YouGov Sonntagsfrage: AfD bleibt vorn, Union weiter im Tief +++ Fast jede/r Zweite sieht Vorurteile gegenüber Juden als Problem in Deutschland
- Who is most interested in buying secondhand clothing in the U.S.?
- Thrift shifts: How are Americans buying secondhand in 2026?
- What concerns do Americans have about buying secondhand clothes?
- Come useranno l’IA gli italiani per i loro acquisti durante il Black Friday?
- Burger King vs. Wendy's: Which brand wins out among American consumers?
- [DE Webinar] Urlaubsplanung 2027: Was treibt deutsche Reisende bei der Buchung an?
- Picky bits, holibobs and cozzy livs - what terms do Britons use?
- Denmark Word of Mouth Risers 2026
- Sweden Word of Mouth Risers 2026
- Norway Word of Mouth Risers 2026
- Brands Rising Among Gen Z in Saudi Arabia in 2026
- Brands Rising Among Gen Z in the UAE in 2026
- Brands Rising Among Gen Z in India in 2026
- Brands Rising Among Gen Z in Canada in 2026
- Brands Rising Among Gen Z in Indonesia in 2026
- Finland Word of Mouth Risers 2026
- India Word of Mouth Risers 2026
- Brands Rising Among Gen Z in the U.S. in 2026
- Brands Rising Among Gen Z in Australia in 2026
- Gemütlich ja, teuer nein: Deutsche verschönern ihr Zuhause im Herbst mit kleinem Budget
- Die Deutschen trinken wieder mehr Wasser - auch funktionale Getränke mit Vitaminen oder Zusatzstoffen sorgen für Wachstum alkoholfreier Getränke
- ASOS cyber security incident: What does it mean for UK consumer trust and shopping intentions?
- Take-off, turbulence, cruise: a year inside Riyadh Air’s brand health
- India Advertisers of the Month 2026
- Hong Kong Advertisers of the Month 2026
- Indonesia Biggest Brand Movers 2026
- Pepsi Max is the UK’s most-considered cola brand – but who’s driving the sugar-free surge?
- Frasers Group buys a stake in Under Armour – but where does it fit into Mike Ashley’s vision?
- Wales political snapshot, October 2026
- YouGov News Tracker: 11 - 12 October 2026
- The bots and the basket: AI's role in Black Friday and Cyber Monday 2026 in Australia
- From Nike to Super Mario Bros.: Which brands topped the Black Friday and Cyber Monday 2025 Buzz rankings?
- Scotland political snapshot, October 2026
- Sweden Advertisers of the Month 2026
- Norway Advertisers of the Month 2026
- Denmark Advertisers of the Month 2026
- Most streamed TV shows in the U.S. 2026
- Most streamed TV shows in the UK 2026
- Black Friday 2026: Jeder zweite Kaufinteressierte will KI für die Schnäppchenjagd nutzen
- [On-Demand DE Webinar] Shopping mit KI: Black Friday & Cyber Monday 2026 in Deutschland
- Mit KI zum besten Deal: Black Friday & Cyber Monday 2026
- Two-thirds of Americans oppose livestreaming executions
- Nearly half of Americans describe the economy as poor, the highest share since 2022
- How opinion of Trump has fallen ahead of the midterms
- A steady midterms picture, economic doubts, the death penalty, and more: October 10–12, 2026 Economist / YouGov Poll
- Il comportamento dello Shopper: la frequenza d’acquisto come traino per i Freschissimi
- Ahead of the 2026 Budget, Labour’s economic reputation has improved since last year
- [UAE] The bots and the basket: AI’s role in Dubai Shopping Festival 2026
- Singapore Advertisers of the Month 2026
- UAE Word of Mouth Risers 2026
- Australia Word of Mouth Risers 2026
- Singapore Word of Mouth Risers 2026
- Thailand Word of Mouth Risers 2026
- Canada Word of Mouth Risers 2026
- Indonesia Word of Mouth Risers 2026
- Thailand Biggest Brand Movers 2026
- Singapore Biggest Brand Movers 2026
- UAE Biggest Brand Movers 2026
- Australia Biggest Brand Movers 2026
- Canada Biggest Brand Movers 2026
- KSA Biggest Brand Movers 2026
- YouGov France Word of Mouth Risers 2026
- KI im Versicherungswesen kratzt am Image: Für Standardprozesse akzeptiert, doch Mehrheit will persönliche Betreuung
- France Biggest Brand Movers 2026
- YouGov Retailer Perception Monitor 2026
- Britons increasingly believe Greens are prejudiced against Jewish people
- The market welcomed YouGov Shopper Hungary Webinar: Fresh insights for your year-end rally.
- Voting intention, 11-12 October 2026: Lab 24%, Con 23%, Ref 21%, LD 12%, Grn 11%
- More than half of Greater Sydney residents likely to use WSI but Mascot remains their preferred airport
- Thailand Advertisers of the Month 2026
- Australia Advertisers of the Month 2026
- Indonesia Advertisers of the Month 2026
- YouGov France – Advertisers of the Month 2026
- YouGov Deutschland Advertiser des Monats 2026
- YouGov Deutschland Word of Mouth Risers 2026
- UK Advertisers of the Month 2026
- U.S. Advertisers of the Month 2026
- YouGov-Studie: KI und Kostendruck verändern die Reiseplanung der Deutschen
- UK Word of Mouth Risers 2026
- Monzo recruits Olivia Colman for its biggest ad campaign yet – but did it make an impact on the public?
- What do Britons think about AI chatbots – in their own words
- Anunciante del Mes · YouGov España · 2026
- Canada Advertisers of the Month 2026
- UAE Advertisers of the Month 2026
- Saudi Arabia Advertisers of the Month 2026
- UK Biggest Brand Movers 2026
- Brands Rising Among Gen Z in the UK in 2026
- U.S. Biggest Brand Movers 2026
- U.S. Word of Mouth Risers 2026
- What else do Britons call an alleyway?
- The Serbian Shopper in 2026: Loyal Only to Their Wallet
- Strategic Stockpiling: Ukrainian pertinent pattern
- Polish FMCG in H1 2026: less volume, more deliberate choices
- When Promotions Become the Norm
- Bulgarian FMCG in H1 2026: More Value, Smarter Choices
- Hungarian shoppers remain cautious despite the consolidating prices
- One region, many shoppers: Why CEE Shoppers cannot be treated as one market
- Less Shopping, More Spending!
- As BT agrees to buy TalkTalk, what do customers think of the acquisition?
- YouGov erweitert MCP-Funktionalität auf YouGov BrandIndex und bringt damit Marken-Kennzahlen direkt in KI-basierte Arbeitsprozesse
- Rooms with a view: How many TVs do Americans have at home?
- Will Sephora boost M&S’s brand among younger shoppers?
- O'zapft is! Ist alkoholfrei das neue Normal?
- YouGov/Cebr Consumer Confidence Index 2026
- If the government decides to rejoin EU, Britons say there should be a referendum
- The bots and the basket: AI's role in Black Friday and Cyber Monday 2026 in Great Britain
- The bots and the basket: Le rôle de l’IA durant le Black Friday / Cyber Monday 2026
- The bots and the basket: AI's role in Black Friday and Cyber Monday 2026
- Mon Chéri ist YouGovs Biggest Buzz Mover im September 2026
- YouGov Shopper und Accurat kooperieren und verleihen Retail-Insights mehr geografische Tiefe
- YouGov Shopper and Accurat partner to bring greater geographic depth to retail insights
- Americans are worried about using AI – but that isn’t stopping them from using it
- Von Kimchi bis Kabanossi: So beliebt sind internationale Lebensmittel in Deutschland
- Land Rover in 2026: How have UK consumer perceptions changed?
- New polls in seven states show tight races for Senate and governor in each, including leads for Talarico, Brown, and Acton
- Beyond the feed: how five European publics view political content creators
- Democrats' 8-point lead with registered voters, inflation importance hits new high, and more: October 2–5, 2026 Economist / YouGov Poll
- Inflation hits a new high as Americans’ top issue
- Democrats lead by double digits in each of the two new ways we define likely voters
- YouGov News Tracker: 4 - 5 October 2026
- Do Britons support a tourist tax?
- Voting intention, 4-5 October 2026: Lab 27%, Ref 22%, Con 20%, LD 11%, Grn 11%
- Likely voters and the 'blue wave'
- Do Americans agree with Trump that he's the greatest U.S. president in history?
- How to use YouGov data to activate high-value audiences during the peak holiday season 2026
- What matters when Americans choose an insurance provider – and where do they research?
- Nissan: Automotive Brand Mover di Settembre 2026
- Which fall activities do Americans plan to do?
- How popular are national leaders in Europe? September 2026
- How popular is Donald Trump in Europe? September 2026
- What are top issues for Quebecers ahead of the 2026 provincial election?
- How do Britons see the Conservatives and Kemi Badenoch, ahead of the party’s 2026 conference?
- Europe public opinion tracker: top national issues
- Consumer Confidence Index September 2026: Biggest drop in household financial outlook since April
- How do attitudes towards AI companies compare to other industries?
- Greggs is now the biggest coffee chain by store count. Is it the best?
- Which alcohol brands lead with each generation in the UK?
- YouGov News Tracker: 27 - 28 September 2026
- More American women are using Reddit – but who are they and how can brands reach them?
- More British women are using Reddit – but who are they and how can brands reach them?
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