United Kingdom 
United States 
Italia 
Deutschland 
France 
España 
International 
- Opening the Canada-US border: Which country benefits?
- Sales metrics are displaying some signs of recovery
- Regularly creating content with limited resources can help businesses keep moving during the crisis
- With lockdown firmly in place, Britons are getting used to new habits
- Video Games, Baking and Naps: How America is passing time during lockdowns
- Embracing cultural differences in the younger generation can help brands avoid marketing pitfalls
- Most Americans are concerned about meat shortages
- Retailers should ensure the unobstructed flow of information to customers before reopening stores
- How many Americans can pay their rent or mortgage this month?
- Americans reject disinfectant as a COVID-19 treatment, but have greater hope for hydroxychloroquine
- President Trump daily job approval for April 28, 2020
- The total value of BrandZ Top 75 Most Valuable Global Retail Brands up 12%
- Pandemic inspired products should be aligned with the overall brand
- El compromiso de las marcas
- Leveraging contextual brand safety solutions can help brands better identify threats
- UK ad spend to see 16.7% plunge, growth to return in 2021 at 13.6%
- Infographie spéciale COVID-19 #2, en exclusivité pour E-marketing
- Will this virus make us less divided?
- Brands must redeploy promotional budgets to align with the changing needs during the pandemic
- 91% of US consumers intend to return to brick-and-mortar stores once COVID-19 subsides
- Marketers should leverage data from Google trends to understand consumer behaviour
- Changing Consumer Landscape: fast moving consumer goods
- Sonntagsfrage: CDU/CSU legt weiter zu, Verlierer sind die Grünen
- Secondo il 38% degli italiani questo è il momento giusto per iniziare la fase 2
- With ad inventory becoming cheaper it is the right time for brands to test video ads
- Should parks remain open during COVID-19?
- Embracing nostalgia amid COVID-19 can provide brands a unique opportunity to interact with audiences
- Craft empathetic thought leadership content to cut through the noise
- Hver tredje nordmann venter med å planlegge sommerferien
- En tredjedel av svenskarna väntar med att planera sommarsemestern
- Sonntagsfrage: CDU/CSU legt weiter zu – Verlierer sind die Grünen
- Identify all touchpoints consumers interact with to develop an effective customer journey map
- Mere end hver fjerde dansker venter med at planlægge sommerferie
- Sieben von zehn Deutschen würden sich bei Krankheitssymptomen selbst isolieren
- Amid COVID-19, practice transparent and clear communication to build trust and retain consumers
- Most Americans have not heard of Remdesivir, the experimental COVID-19 drug
- The biggest challenges facing those working from home
- Personal services like beauty, pet care and dry cleaning are the hardest hit by the pandemic
- Marketers can consider targeting essential service providers in their post-pandemic campaigns
- Acknowledge customer comments on social media and take necessary steps to improve business processes
- Many publishers are seeing their subscriber numbers grow since the pandemic has begun
- JetBlue now requires all passengers to wear face coverings and the idea flies well with Americans
- Technological innovators should consider data security a “hygiene factor” to attract consumers
- President Trump daily job approval for April 27, 2020
- Offering discounts on Facebook ads can help brands acquire new customers
- Consumers shift from sustainable shopping to buying comfort products as lockdown continues
- Marketers need to appropriately modify their messaging as the crisis progress
- No, trust in the media has not collapsed because of coronavirus
- Increased news consumption negatively impacts the mental health of US users since COVID-19 outbreak
- Be consistent in A/B testing to eliminate assumptions and boost conversions
- YouTube starts video fact-checking searches in the US
- Corona-related ads attracting Britons more than non-corona-related ads
- Admiral’s generous Stay at Home Refund earns admiration from customers
- St Michel : la marque de biscuits qui a la meilleure Impression auprès des femmes
- Optimising transactional emails can help brands build awareness and increase engagement
- Etude spéciale COVID-19 #11 : le ressenti des Français à l’aube du déconfinement
- Conference marketing budgets could be redirected towards content production and social media ads
- COVID-19-Trackerergebnisse Ende April – Leicht sinkende Zufriedenheit mit der Regierung
- Reisewarnung soll bis Mitte Juni verlängert werden
- Prioritise internal communications like a corporate function to improve organisational effectiveness
- US auto industry spent $456 million on TV advertising in Q1 2020
- Despite increasing consumer demand for its services, Google faces monetisation issues amid COVID-19
- Many Americans have high hopes for “Becoming” documentary about Michelle Obama
- Three-quarters of Britons think it is acceptable to buy non-essential goods online
- Including AI tools in brand management strategies can help organisations achieve customer loyalty
- SMB closures in the US to take a toll on digital agencies
- Include dynamic ads in paid media strategies to target audiences based on their interests
- PR agencies should grasp remote communication technologies to improve productivity amid the pandemic
- The favorability of Joe Biden’s potential running mates
- Are Americans showing quarantine fatigue?
- President Trump daily job approval for April 26, 2020
- Creating pre-roll skippable video ads can help marketers better promote their channel on YouTube
- Three in ten Brits buying clothes or beauty products during COVID-19 lockdown
- Grocery sales growth slows down as supermarket visits hit a record low
- Companies must diversify their supply chain as consumers’ buying behaviour undergoes changes
- Indians consider banks,home repairs & pet services more essential than sin goods amidst the lockdown
- Pandemic fuelled digital transformation is leading to better personalised remote experiences
- Produce relevant video content to enhance brand reputation through Facebook
- Brands can leverage frequency illusion as an effective marketing tool
- Profiles Peeks: il profilo degli italiani che hanno molta paura di contrarre il coronavirus
- Tracker COVID-19 #6 : suivi en continu des comportements des populations dans 26 pays dans le monde
- Come stanno cambiando le relazioni durante la quarantena
- Per 2 persone su 3 la quarantena è un'opportunità e non uno spreco di tempo
- Consumers are turning to streaming and virtual communities in the pandemic
- Plan and craft transparent communications during COVID-19
- International COVID-19 tracker update: 25 April
- International COVID-19 tracker update: 25 April
- International COVID-19 tracker update: 25 April
- International COVID-19 tracker update: 25 April
- Fast 50 Prozent für Bundesliga-Geisterspiele im Free-TV
- Marketers must reassess and readjust the 4Ps of marketing in the midst of COVID-19
- Etude YouGov x Imperial College London #2 - Réactions des populations face au COVID-19
- Global online fashion and apparel revenue improves 21% in April, after decline in March
- 19% of global enterprises have upped spending or are investing in strategic initiatives
- Video entertainment now considered essential by consumers
- Americans trust local governments over the federal government on COVID-19
- COVID-19 is accelerating the B2B’s digital transformation
- Marketers can create video content in listicles format to market their brands on YouTube
- Study predicts local media would drop by 3.6% in advertising due to COVID-19 pandemic
- Analysing audience behaviour at a granular level can help track rapidly changing trends
- YouGov/Imperial College Study finds one in six people around the world find it hard to self-isolate
- A plurality of Americans believe COVID-19 smartphone apps are an invasion of privacy
- Omni-channel Identity Resolution can help brands get consistent identities of their customers
- President Trump daily job approval for April 25, 2020
- Independent DSPs must differentiate their value propositions to advertisers to survive
- Heimelektronik in Coronakrise stärker gefragt, Mobiltechnik weniger
- Calculating “Share of Voice” can help B2B marketers gauge their brand awareness among audiences
- Moppelig aus der Krise: Die gefährlichen Folgen der Corona-Maßnahmen
- PR professionals should start prepping their post-lockdown pitches now
- Employ census and panel-based programs to better understand consumers in the recession post COVID-19
- Leveraging influencer marketing can be cost-effective for marketers during this crisis
- International: COVID-19-Tracker Update 25. April
- Britain’s mood slowly starts to recover from COVID-19
- Portraying certainty to clients during the pandemic can help businesses strengthen customer base
- Aggiornamento del tracker internazionale Covid-19: 25 Aprile
- Develop a 301 redirect strategy while redesigning websites
- TikTok launches “Small Gestures”, allowing users to send free virtual gifts from brand partners
- Change in fear levels in Indians- International COVID-19 tracker
- Retailers must own their infrastructure, experience and customer relationships amid disruptions
- Facebook announces Messenger Rooms for virtual hangouts allowing up to 50 people
- Facebook publishes Instagram Stories playbook detailing effective ways to use the feature
- 75% of B2B marketers are looking to up investments towards data quality in 2020
- President Trump daily job approval for April 24, 2020
- Six in ten healthcare workers oppose prescription charge
- President Trump daily job approval for April 23, 2020
- International COVID-19 tracker update: 25 April
- Hugh Jackman’s “Bad Education” seen as the most effective trailer this week
- Some shifts in consumer behaviour are likely to continue even after the pandemic is over
- Ensure existing self-service tools are operational to tackle increased customer service volumes
- US consumer behaviour post lockdown would depend upon the availability of a vaccine
- Marketers should align their content strategies with current consumer behavioural trends
- NFL Draft Poll: Fans see big things for Bengals' Burrow
- Pinterest Shop rolls out a new collection of sustainable products to help SMBs during the pandemic
- Asking employees to engage with the posts can help marketers increase organic reach on LinkedIn
- Charting the run on Tylenol during the COVID-19 pandemic
- President Trump daily job approval for April 21, 2020
- President Trump daily job approval for April 22, 2020
- 75% of Republicans trust Trump’s medical advice
- Reaching out to early members of their social media community can help marketers deepen bonds
- Marketers should use long-tail keywords in their voice search strategy
- Google plans to cut marketing spend by half in the second half of 2020
- Are lockdowns unconstitutional? Most Americans say no
- Marketers must make structural changes in marketing departments to remain agile and responsive
- Encouraging try-at-home trials can help brands reach out to customers
- Les marques et leur identité visuelle pendant la crise
- After the Spike: Should ‘We’ Do What ‘They’ Tell Us?
- Indian consumers respond positively to Zomato & Swiggy’s proactive measures in response to COVID-19
- How are NHS staff coping with COVID-19
- 74% of PR and marketing communications professionals have reconsidered or halted their efforts
- Laut Mehrheit der Deutschen bricht durch die Absage des Oktoberfestes eine große Tradition weg
- PR professionals could turn their attention towards content development and research amid pandemic
- 76% of Gen Z are using isolation time for personal and professional development
- Optimise sales funnels to influence purchasing decisions and improve conversion rates
- Marketers can look to metrics like organic growth to measure loyalty
- CBS News/YouGov: Most Americans will be comfortable visiting friends once stay-at-home orders end
- Facebook tests new feature to make high-reach pages more transparent
- Viewers say Jon Bon Jovi was the best performer of the Jersey 4 Jersey concert
- Consistently creating original content can help marketers build their personal brand
- Brands should invest in long term digital strategies to get ready for the post-COVID-19 market
- Brands should shift their content’s focus from client acquisition to providing value to customers
- Google to require advertisers to submit their personal IDs and business documents for verification
- Businesses should not heavily rely on third-party data to build their marketing campaigns
- A majority of Republicans and Democrats are now wearing face masks
- Registered voters favor Joe Biden but are skeptical he can beat President Trump
- Previously popular content can be used as inspiration for fresh content
- Marketers should address inclusivity and diversity in their content
- La comunicación en tiempos de COVID-19: Bankinter & Santander
- Advertising role in a publishers’ business model could change owing to the pandemic
- COVID-19 : le confinement renforce-t-il les inégalités de genre ?
- Posting informational videos about products can help brands better engage with Instagram followers
- Implementing proper martech solutions can future-proof businesses while employees work from home
- Post-pandemic, consumers could delay making big purchases indefinitely
- Spending on essential goods via digital channels increased 60% in the US with stay-at-home orders
- YouGov-Panels zukünftig auch in Österreich und der Schweiz
- Krombacher als Marke am häufigsten in Betracht gezogen
- Employ AI to effectively generate leads and improve customer experience
- UAE and KSA residents prepare to spend more time online this year in Ramadan than in previous years
- Four in five Singaporeans prefer an isolation buddy
- Google to allow merchants to list their products on Google Shopping tab for free
- Produce marketing messages from consumers’ perspective amid the pandemic
- Write conversational copies to enhance conversions on landing pages
- Businesses must invest in an SEO strategy to survive the COVID-19 pandemic
- Focusing on a few core values in company culture videos to give consumers a clear view of the brand
- Marketers must test users to identify the needs of new online users amid COVID-19
- People will be wary about visiting stores even after the lockdown is lifted
- Leveraging multicultural marketing can help brands reduce pandemic fallout on marginalised people
- Many Americans don't think could manage their expenses during a recession
- President Trump daily job approval for April 20, 2020
- SEO continues to play a crucial role in search behaviour despite new SERP elements
- Slowly integrating digital experts into businesses can help B2B brands better adapt to digitalisatio
- 61% see a depression coming
- Close to two in three Americans expect face masks to be normal part of life for the next 12 months
- Comment les Français se divertissent-ils pendant le confinement ?
- Snapchat’s overall revenue increases 44% YoY to $462 million in Q1 2020
- Brits increasingly don’t care whether Northern Ireland remains in UK
- Experiential marketers should explore creative ways to accommodate new social norms post-COVID-19
- Facebook to expand its Messenger Kids app with new opt-in features in 75 more countries
- Heiraten in Zeiten von Corona? Trauung ja, Feier nein
- Marketers should evaluate influencers based on their niche and authentic followers
- Don’t count on customers returning once COVID-19 lockdown eases
- A net balance of -6.1% UK brands lowered their marketing budgets in Q1 2020
- DTC brands impacted by COVID-19 should adapt organisational changes and rethink acquisition strategy
- Pret A Manger’s COVID-19 response earns admiration from the British public
- Netflix sees over 22% YoY growth, adds 15.8 million subscribers in Q1
- COVID-19: what is a reasonable excuse for being outside during lockdown?
- Use bright colours in CTAs to attract user’s attention and improve conversions
- Top ten brands Malaysian and Indonesian Muslims are buying from this Ramadan
- COVID-19-Trackerergebnisse der zweiten April-Hälfte – Zufriedenheit mit Bundesregierung bleibt groß
- Krombacher beim Bier-Kauf am häufigsten in Betracht gezogen
- HBO Max to launch on 27 May in the US
- Only 19% of companies are communicating about diversity, equity and inclusion during this crisis
- Segmenting email subscribers can help marketers enhance ROI on the email marketing campaigns
- Marketers should embrace openness and curiosity at the workplace to provide innovative solutions
- Leveraging international SEO practises for non-English speaking countries can help boost rankings
- World Federation of Advertisers releases a new guide on diversity and inclusion for advertisers
- Post a mix of paid and organic content on social media to drive prospects down the marketing funnel
- Tracker COVID-19 #5 : suivi en continu des comportements des populations dans 26 pays dans le monde
- President Trump daily job approval for April 19, 2020
- Toss-up states trust Joe Biden and governors more than President Trump on COVID-19
- Pandemic gives a boost to mobile game publishers’ revenue
- Reviewing audience requirements and keeping them informed during the crisis will help foster loyalty
- Brands should create separate landing pages
- Paytm and Big Basket are the most used apps for ordering essentials during the COVID-19 lockdown
- Ad targeting update from YouTube could affect contextual targeting and financially impact creators
- Leveraging performance videos in content marketing efforts can help businesses save costs
- Discounts or contests could compel customers to subscribe to email lists
- Safety and health of staff top concerns for 77% of PR executives
- COVID-19 lockdown: public want gradual exit that prioritises economy
- Brands must adapt and be empathetic to stay contextually relevant
- Include multiple touchpoints and channels for a complete consumer experience
- YouGov, Essential and UComms to form Australian Polling Council
- Digital video ad spends in the US could drop to 5.2% YoY for Q2 2020
- Programmatic win rates see upward climb in April in the US as COVID-19 curve flattens
- Yahoo News/YouGov: When America believes the country will be ready to reopen
- Google should use SERPs designed for Covid-19 to deliver better results based on user search intent
- Getting influencers to use affiliate marketing links can help brands track purchases
- B2B Companies should leverage influencer marketing to drive conversions and build trust
- Calculating the share of voice can help brands get insights on their competitors
- President Trump daily job approval for April 18, 2020
- Creating urgency in the Instagram live sessions can help businesses increase audience participation
- With lockdowns in place, retail e-commerce sites see a 6% hike in online traffic
- Businesses can include team bios in their video content to build consumer trust
- Wie Corona-Kampagnen bei den Zuschauern ankommen
- Announcing Facebook contests in live videos can keep fans hooked to the brand's page
- Facebook to introduce an app dedicated to game streaming
- BMW und Mercedes: Was hinter dem E-Sport-Sponsoring steckt
- Etude spéciale COVID-19 #10 : Qu’ont pensé les Français de l’allocution d’Emmanuel Macron ?
- Consumers directly impacted by the pandemic want brands to provide direct support
- Efecto positivo fabricación respiradores por SEAT
- Brands should be careful not to appear opportunistic while launching campaigns during the pandemic
- Voting Intention: Con 53%, Lab 32% (16-17 Apr)
- Internationaler COVID-19-Tracker: Update 18. April
- Content marketers must track KPIs like inbound links and social shares
- 68% of people find it helpful when advertising pays regard to the current scenario
- 51% of Ramadan observers globally believe the month is the time to find best deals
- Build relationships with email subscribers to improve conversions
- COVID-19: Quarter of tenants aren't confident they can pay rent over the next three months
- Set campaign objectives for Instagram Stories ads to ensure campaign success
- Giornata della Terra e Fridays for Future
- YouGov’s international COVID-19 tracker reveals changing global attitudes towards the Coronavirus
- Increasing number of UAE and KSA residents are concerned about job and income loss due to the Corona
- Gen Z and Millennials are concerned about life events being cancelled and their mental health
- International COVID-19 tracker update: 18 April
- President Trump daily job approval for April 17, 2020
- YouGov’s international COVID-19 tracker reveals changing global attitudes towards the Coronavirus
- President Trump daily job approval for April 16, 2020
- International COVID-19 tracker update: 18 April
- The trailer for the Dave Bautista comedy “My Spy” won the most attention this week
- Google relinquishes ad serving fees for news publishers
- Advertising associations protest Michigan's ad restrictions on Big-Box retailers
- “With me” videos gain popularity on YouTube amid the lockdown
- Avoid writing long paragraphs while communicating with customers on Facebook Messenger
- Focusing on building an audience can help businesses successfully survive the economic crisis
- President Trump daily job approval for April 15, 2020
- Support for the Government is holding up despite increasing criticism
- Businesses should nurture their relationships with consumers during the pandemic
- Leveraging AR and VR can help brands build a two-way relationship with consumers
- Why Joe Biden needed the Sanders and Obama endorsements
- Sharing a story can help businesses better leverage attraction marketing
- States vs. Washington: Who is doing the best job in the pandemic?
- Food shopping in lockdown: Brits turn to corner shops
- Roma, tra paura del contagio e comportamenti d'acquisto online
- TV audiences in the UK increase but ad revenues drop, broadcasters brace for impact
- PR pitches during the pandemic should not be tone-deaf and must have a human element
- Leverage Snapchat’s AR lenses to create more immersive and engaging AR experiences
- Marketers should find a cookie replacement that can fund the open web yet offer data transparency
- 50% decline in ad spend is expected as COVID-19 disrupts the global economy
- To boost click-to-open rates, craft email subject with a sense of urgency and leverage FOMO
- Communicate through banners and pop ups to update consumers about COVID-19’s impact
- The Crisis : Should the Government Be Listening More to Us?
- Så har coronavirusepidemin påverkat svenskarnas konsumtion
- Sådan har coronavirus-epidemien påvirket danskernes forbrug
- Näin koronavirusepidemia on vaikuttanut suomalaisten kulutukseen
- Slik har koronavirusepidemien påvirket nordmenns forbruk
- PR professionals must develop a communication plan for clients to help them through the pandemic
- Split consumers into buyer modalities to analyse intent related to product or service
- How many Americans have given to charity during the pandemic?
- On coronavirus social distancing, Americans not so divided
- Will Americans ever shake hands again?
- Using AI tools in call analytics platforms can help build buyer personas for marketing campaigns
- Brands should know their audience demographics before deciding on a marketing channel
- Even offline businesses can leverage a story-telling content approach to foster engagement
- In-house media teams face their big test with Coronavirus crisis
- Ad Council partners with The Trade Desk and Cadreon to set up a private marketplace for Covid19 PSA
- B2B businesses can implement AR to minimise frequent business challenges
- President Trump daily job approval for April 14, 2020
- Showcasing leadership by prioritising stakeholders can help brands survive the pandemic
- UK retail sales plunge to historic lows as pandemic bites
- Reacciones de la población española ante COVID-19
- Uno studio di YouGov/Imperial College esamina il comportamento di 13 Paesi in risposta al COVID-19
- Imperial College London/YouGov: Studie zur Bevölkerungsreaktion auf COVID-19 in 13 Ländern
- Which industries deserve financial assistance from the US government?
- Businesses should identify business-model risks and opportunities during the crisis
- Online grocery searches in the UK grew 385% in March, amid the pandemic
- 65% of consumers have postponed their travel plans and purchases
- To build domain authority and optimise search rankings, establish a link building strategy
- Etude YouGov x Imperial College London #1 - Réactions des populations face au COVID-19
- Internationaler YouGov COVID-19-Tracker: Update Mitte April
- Etude spéciale COVID-19 #9 : fiscalité et mouvements de solidarité des Français
- Use a plain white background in white papers to create readable marketing copies
- Tracker COVID-19 #4 : suivi en continu des comportements des populations dans 26 pays dans le monde
- Comment le partenariat YouGov x Imperial College London contribue à lutter contre le COVID-19
- B2B marketing automation platforms can help identify sales-qualified leads
- Facebook develops a bots-only platform to stimulate different kinds of user behaviour
- AI-driven data can help brands serve consumers better and make successful digital transformations
- Which streaming service do most parents think has good content for kids?
- Black Americans twice as likely to know someone who has tested positive or died from COVID-19
- Telemedicine software category sees the highest volume of search impressions due to the COVID-19 out
- Measuring per campaign conversions can help businesses know the overall marketing ROI
- IAB predicts a 19% to 25% drop in digital ad revenues for the near-term
- Pandemic has hit direct publishers harder than programmatic companies
- Publishing content only on the social channels frequented by prospects can save marketing costs
- President Trump daily job approval for April 13, 2020
- 63% of all shopping journeys begin online, according to Think with Google
- B2B Businesses should leverage SEO to reach their audiences during the pandemic effectively
- COVID-19: YouGov kooperiert mit dem Imperial College London zur Bekämpfung der Pandemie
- COVID-19: Come la partnership tra YouGov e Imperial College London aiuta a sconfiggere la pandemia
- Corona und der Einzelhandel: Leihen, online shoppen oder verzichten?
- Citing research data and numbers in a press release makes it more compelling to journalists
- Advertising during the current crisis can allow brands to reach larger audiences at reduced costs
- COVID-19 Tracker: Ergebnisse Deutschland Mitte April
- Brands are opting for influencer content and repurposing stock content with productions on hold
- Brands should pivot their content strategy if it is not delivering the desired results
- Redeploying skill sets allows brands to be good citizens amid the pandemic
- Most NHS staff worry they'll give COVID-19 to those they live with
- Monitor online reviews and changes in review policies to protect brand reputation amid COVID-19
- Cómo está ayudando la asociación de YouGov con el Imperial College of London a combatir COVID-19
- El estudio de YouGov / Imperial College examina cómo está respondiendo la población a COVID-19
- Sports Direct: a COVID-19 cautionary tale?
- Create utilitarian content to enhance SEO and guide consumers during COVID-19
- Infographie spéciale COVID-19, en exclusivité pour E-marketing
- YouGov/Imperial College study examines how well public in 13 countries are responding to COVID-19
- COVID-19: How YouGov’s partnership with Imperial College London is helping to combat the pandemic
- To better optimise website SEO, understand metrics in Google Analytics
- Companies must maintain their marketing efforts amid the pandemic to ensure long term brand growth
- Companies must be useful where consumer needs and brand capabilities intersect
- What these Americans think of Barack Obama’s endorsement video for Joe Biden
- Are people drinking as much compared to this time last year?
- Americans are getting more comfortable with telemedicine
- Many Americans consuming more news and television as COVID-19 reaches closer to home
- YouTube launches “Video Builder” tool to help businesses create videos without technical support
- With many journalists furloughed, businesses should explore other media strategies
- Privacy concerns linger as downloads of kid-centric apps soar
- Using Instagram checkout option can optimise the consumer experience
- President Trump daily job approval for April 12, 2020
- CBS News/YouGov: What Americans think President Trump is getting right and wrong during COVID-19
- Company introduction videos should focus on consumer needs instead of brand history
- Publishers to shift their branded content operations due to drop in campaign volume post-pandemic
- Businesses should focus on data literacy to ensure employees are “future fit”
- Repurpose organic posts based on the average engagement on Instagram to set a benchmark for content
- Adidas und die Mieten: Das Markenimage leidet
- Marketers must have a five-year forecast to ensure effective brand-building efforts
- Mehrheit der Deutschen gegen Lockerung des Kontaktverbots
- Consumer search behaviour seeing changes in retail, home delivery among other areas amid pandemic
- Marketers should leverage video sales page to drive external traffic to their Amazon listing
- Marketers should build a clear roadmap to help team members visualise and embrace change
- 60% of Americans feel that stores should reopen at the end of May
- Urban Indians favour a lockdown extension but many worry about availability of essential items
- French antitrust authorities levy fee for Google to display news, setting a precedent for Europe
- IGTV app updated to make it more creator-focused
- Employ contribution marketing to build brand equity and goodwill in turbulent times
- Yahoo News/YouGov: Families in lower income brackets hit the hardest by COVID-19
- Marketing content should focus on the safety and providing reassurance to the audience amid crisis
- US search ad spending could drop by 20-30% in the second quarter of 2020
- Nano-influencers can enhance brand visibility and help gain consumer trust
- Businesses should work towards providing a streamlined and secure online experience for customers
- Brands should leverage influencer partnerships to amplify their feel-good content during pandemic
- Most Americans think President Trump waited too long to act on COVID-19
- President Trump daily job approval for April 11, 2020
- Most consumers say brands should continue advertising amid COVID-19 pandemic
- Focusing on challenges can help make a brand story more engaging
- Pandemic positions Amazon’s whole product line-up in a leading position
- Businesses should post two to three times a week to enhance their Instagram social strategy
- User personas can help guide content creation to optimise for search intent
- GIF usage has gone up by 33% in the last month, GIPHY provides
- 58% of US consumers said they are consuming more local news due to coronavirus pandemic
- COVID-19 drives online shopping but the pricing/average order value has dropped
- Build strong consumer relationships to thrive in a post-cookie world
- YouGov/Imperial College study examines how well public in 13 countries are responding to COVID-19
- Promotional offers can help reduce cart abandonment and enhance customer experiences
- Almost half of Malaysians willing to abide by an indefinite MCO
- 37% US consumers believe that the economy will rebound in the next two to three months
- Brands that continued aggressive promotions saw online sales improve 81% on average
- President Trump daily job approval for April 10, 2020
- Corona-Kontaktsperre: Zwei Drittel der Generation Z schauen mehr Fernsehen
- COVID-19: How YouGov’s partnership with Imperial College London is helping to combat the pandemic
- Most Brits think COVID-19 originated in live animal market
- President Trump daily job approval for April 9, 2020
- YouGov/Imperial College study examines how well public in 13 countries are responding to COVID-19
- COVID-19: How YouGov’s partnership with Imperial College London is helping to combat the pandemic
- International COVID-19 tracker update: 11 April
- International COVID-19 tracker update: 11 April
- Abortion drama “Never Rarely Sometimes Always” produced the most effective trailer this week
- Yahoo News/YouGov: Two-thirds of America believes Captain Crozier should not have been fired
- Most Americans do not support social distancing exemptions for religious services
- President Trump daily job approval for April 8, 2020
- Covid-19 tracker internazionale: aggiornamento
- COVID-19: Which services do Brits consider “essential”?
- America's Cutest Character: Methodology
- Who is America's Cutest Character?
- Joe Biden slightly leads President Trump among registered voters
- User-generated content will take centre stage amid lockdown
- Brands should align their content with their overall marketing goal to enhance their reach
- IAB testifies before the Senate Commerce Committee on big data’s usage to combat coronavirus
- Compared with March, Americans are now six times more likely to wear face masks in public
- Virtual challenges on social media can help build a relationship with consumers
- President Trump daily job approval for April 7, 2020
- Content marketing can be leveraged to build a personal brand online
- With more people self-isolating, businesses should be more active on social media
- Ford, GM see positive brand sentiment after committing to COVID-19 efforts
- Despite social distancing, some Americans will still attend church on Easter Sunday
- Marketers should consider people with disabilities while creating video marketing strategies
- Healthcare workers fear COVID-19 policies risk infecting new patients
- Brands should consider whether retweeting a post would hurt their brand image
- A Prime Minister in Hospital
- Streaming took up 23% of TV viewing time for Americans amid COVID-19
- Internationaler YouGov COVID-19-Tracker: Update Anfang April
- How to work from home, according to old hands
- Content about or in reference to COVID-19 can now be monetised on YouTube
- More than half of UAE & KSA residents are worried about a loved one contracting the Coronavirus
- Online interactions with businesses have increased with consumers staying home
- Twitter to now share more user data with advertisers, having disabled a privacy feature
- Craft high-quality webinars that serve the specific needs of audiences
- Employ custom brand safety technology, instead of blacklisting publishers with COVID-19 content
- Almost two thirds of Brits support a national unity Government
- Brand communications around Covid-19 should be aligned with local health authorities
- US Teenagers tighten their budgets as the coronavirus pandemic intensifies
- COVID-19 government response: How approval ratings in US and Canada compare
- Small businesses can repurpose their content into sharable video format to enhance marketing efforts
- Self-care products and services will continue to remain a customer priority even after the pandemic
- Social listening is crucial for a ready response to a social media crisis
- Marketers should cross-promote livestreams with influencers to expand their reach
- Most Americans think a recession is already here among other pessimistic economic views
- Google improves SERPs in response to the coronavirus pandemic
- President Trump daily job approval for April 6, 2020
- Facebook rolls out new tools to help groups related to COVID-19 get accurate information
- Posting clickable content on the LinkedIn groups can push traffic for business websites
- Le donazioni per la lotta contro il coronavirus
- Experiential agencies are looking to digitise in-person events to survive
- La marque du mois de mars : Doliprane
- Etude spéciale COVID-19 #8 : le point de vue des Français sur la pénurie de masques
- 71% of US Millennials are willing to spend more if the potion of the proceeds goes to a charity
- Customers in US are responding to “authentic, purpose-driven campaigns” on TV amidst COVID-19
- Do the public think the police have gone too far?
- Facebook launches new app, Tuned, specifically for couples
- Next shuts down stores and website but slump in spending means competitors don’t benefit
- Pinterest launches a new “Shop” tab to enhance product discovery for consumers
- How are British drinking habits shifting under lockdown?
- Etude spéciale COVID-19 #7 : 93% des Français trouvent la situation des Etats-Unis inquiétante
- Diversify ad strategies so that publishers and ad networks don’t need to rely on third-party cookies
- 47% of Britons finding unsubscribing from online services tough, won’t deal with such businesses
- Brands should address short-term pains, problems, and goals in their ads and emails
- Businesses should look towards new metrics to measure success
- Ad of the Month US - Guinness
- Concerns remain as most data controllers fail to comply with EU privacy laws completely
- Businesses should give back during the pandemic to show they care
- President Trump daily job approval for April 5, 2020
- Roku launches free, ad-supported digital streaming channel in the UK
- Companies can activate employees to publish and promote content while on a restricted budget
- Verzicht an Ostern in Zeiten von Corona
- Americans support voting by mail—and so do the states
- WhatsApp places new limits on message forwarding to stop the spread of misinformation on COVID-19
- Build a solution to maintain customers’ identity across channels to improve experiences
- Publishers should encourage customers to view ads by offering incentives like exclusive content
- Can fintech challengers break the banks?
- Tracker COVID-19 #3 : suivi en continu des comportements des populations dans 26 pays dans le monde
- Der YouGov-Corona-Tracker: Leicht sinkende Angst vor dem Virus
- The “humanity” of advertisers will help agencies decide which business to pitch for
- Which people are working from home?
- Jeder dritte Entscheider macht sich Sorgen um seinen Arbeitsplatz
- Brands must steer clear of coming across as opportunistic and careless in their communication
- Post key updates and information in social media bios to reflect the current situation
- 80% Indians want the government to expand the Coronavirus testing capacity
- Conducting email audits improves workflows and removes inefficient processes in times of crisis
- Companies can use this time to undertake market research activities to make better decisions
- Have a COVID-19 response team to handle press briefings if employees test positive
- Adopting a DTC model could help wholesalers build trust and brand value in the long term
- ‘Panic buying’ pushed UK grocery sales to record levels
- Jeder Dritte wünscht in Corona-Krise aktive Beratung durch eigene Bank und Versicherung
- Marketers should focus on schema markup to improve their SEO efforts
- Brands can leverage short duration pop-up Facebook groups to engage with their audiences
- Brands are adopting unique strategies to keep consumers connected and entertained at home
- Brands need to be creative and find new avenues to provide value to the audience
- Brands should shift focus to the bottom of Maslow’s pyramid
- Most Pinterest users have purchased something they discovered on the platform
- President Trump daily job approval for April 4, 2020
- Brands should update consumers if they have stopped trading due to the pandemic
- As Americans are forced to stay home, many are turning to Peloton
- 80% of consumers are more concerned about privacy than before
- Marketers say they spend 31% of their 2019 budgets on visual content
- Brands should use social media marketing tools that include location search services
- Number of Brits wanting tougher coronavirus restrictions continues to rise
- Avoiding price promotions to push sales can help businesses sustain during the crisis
- Ikea : l'enseigne spécialisée qui a la meilleure Impression auprès des femmes
- Quarantena e comunicazione
- Cross-sector industry-supported messaging can help brands raise awareness about COVID-19
- Ad of the Month UK: Disney+
- Advertisers must turn attention to, and not avoid, coronavirus related content
- Align social media and influencer marketing with changing consumer behaviour amidst COVID-19
- YouGovin data COVID-19 koronavirustaudista
- YouGovs data om COVID-19
- YouGovs data om COVID-19
- Dettol’s public service messages strike a chord with UAE residents amid ongoing Coronavirus crisis
- 73.6% of influencers in the US have already delivered content around the outbreak
- Over 70% of Americans want YouTube ads to boost and align with their mood during the pandemic
- Create simple but high-quality email newsletters to convert potential consumers
- YouGov sin data om COVID-19
- President Trump daily job approval for April 3, 2020
- President Trump daily job approval for April 2, 2020
- How coronavirus has taken its toll on the nation’s mood
- International COVID-19 tracker update: 4 April
- International COVID-19 tracker update: 4 April
- The trailer for political documentary “Slay The Dragon” grabbed audiences attention this week
- How Americans are holding up amidst the crisis
- Cannes Lions Festival cancelled due to coronavirus pandemic
- Cannes Lions Festival cancelled due to coronavirus pandemic
- Facebook launches “Community Help” tool to connect helpers to people in need
- Facebook launches “Community Help” tool to connect helpers to people in need
- Adapting to the changing consumer behaviour can help brands navigate the current crisis
- PR professionals can work with health experts to combat misinformation regarding Coronavirus
- CBS News/YouGov Poll: Most Americans say Congress’ relief package is not enough
- Anche ai milanesi mancano le cose semplici
- President Trump daily job approval for April 1, 2020
- Adopt a CRM solution that best suits the organisations’ workflow to enhance CX
- Advertisers need to find a balance between content and context to enhance mobile ad performance
- Businesses should have a multi-faceted approach to SEO for marketplace websites
- Businesses should show their networks that they are available and accessible during the pandemic
- CFOs are cutting down on SaaS spending as pandemic hits revenue
- Global marketing industry growth rate declines, traditional media budgets drop amid COVID-19
- COVID-19: Four in ten Brits think we need a tougher lockdown
- 20% of Americans won’t travel until 2021 due to the pandemic
- Authorise the right people to update content using CMS to enhance communication during the pandemic
- Sonntagsfrage: Union gewinnt massiv – seit langem wieder Mehrheit für Große Koalition
- Advertisers must be sensitive to the financial concerns customers might have during the pandemic
- A new post type announced by Google My Business to host COVID-19 related announcements
- Sonntagsfrage: CDU/CSU gewinnt massiv – seit langem wieder Mehrheit für Große Koalition
- What the Crisis Says about Politics and Governing
- Marketers should create business showcase pages on LinkedIn to draw people’s interest
- Voting Intention: Con 52%, Lab 28% (1-2 Apr)
- Optimise URLs with relevant keywords to help Google understand content better to rank it
- ANA releases legal guide to help marketers address legal issues relating to the ongoing pandemic
- Knowing the new production norms can help communicating with the journalists during the pandemic
- Brands should be agile in the short-time while keeping the long-term strategy intact
- Businesses should use emotional content to connect with audiences
- President Trump daily job approval for March 31, 2020
- Automating key marketing processes can help brands survive the coronavirus pandemic
- Most Americans think it is very important to be counted in the Census
- Brands can leverage social currency to increase shares on social media platforms
- Is marijuana essential? Most Americans say yes
- Martin Sorrell predicts a recovery in the marketing services in Q4 of this year
- Brands should use social proof to enhance their email marketing strategies
- For the first time in nearly a decade, Britain approves of its government
- Les marques qui progressent le plus en mars 2020
- Snapchat sees a 36% jump in install volume of app ads amid the pandemic
- Social distancing opens up new opportunities for influencer marketing
- Zwei von fünf sehen in der Corona-Krise eine große persönliche finanzielle Unsicherheit
- Businesses should leverage live videos to enhance their social media presence
- 64% of marketers prefer Google Ads over SEO, despite SEO being more affordable and sustainable
- YouGov’s data on COVID-19
- YouGov’s data on COVID-19
- YouGov’s data on COVID-19
- YouGov’s data on COVID-19
- YouGov’s data on COVID-19
- YouGov’s data on COVID-19
- YouGov’s data on COVID-19
- YouGov data on COVID-19
- Marketers using PPC ads must understand bidding strategies to create better Google Ads campaigns
- YouGov’s data on COVID-19
- YouGov Ad of the Month – Indonesia: Dettol
- Concern about COVID-19 stabilizes as UAE & KSA residents stay at home & practice social distancing
- Most UAE professionals expect a long recovery period for their businesses to overcome COVID-19
- YouTube to launch “Shorts”, to directly compete with TikTok in the short-form user-generated content
- Adapt ecommerce strategies that are aligned with consumer preferences in the current circumstances
- Sponsors are likely to approach Olympics advertising differently with postponement to 2021
- Förtroendet för Folkhälsomyndigheten splittrar svenskarna
- How much money do Canadians think they can make in their life?
- Most Americans know of COVID-19 cases in their communities
- President Trump earns highest approval rating amid COVID-19 crisis
- Using social media campaigns for market research can be more cost-effective than traditional methods
- B2B businesses should leverage client testimonials to strengthen customer relationships
- Sharing streaming link of YouTube live events beforehand on social media helps in better promotion
- Google updates its inappropriate content policy amid COVID-19 pandemic
- Businesses can use animation to communicate with consumers during the lockdown period
- President Trump daily job approval for March 30, 2020
- B2C brands can reach high-end customers by targeting them on LinkedIn
- Maßnahmen in der Krise: Vertrauen in die deutsche Regierung wächst
- Businesses should use sustainable practices to support PR activities
- What have people changed about their lives in the COVID-19 world?
- People think footballers should take a pay cut during COVID-19
- Etwa ein Fünftel der Entscheider halten Insolvenz der eigenen Firma durch Corona für wahrscheinlich
- Petit Bateau : la marque de prêt-à-porter qui a la meilleure Impression auprès des femmes
- Google to introduce a new schema markup for special announcements concerning COVID-19
- Remotely producing shows can help brands save businesses during the pandemic
- Businesses should avoid talking about COVID-19 in their marketing efforts unless it is relevant
- Etwa jeder fünfte deutsche Unternehmensentscheider hält Insolvenz durch Corona für wahrscheinlich
- Marketers must think in terms of “anti-fragile scenarios” in current circumstances
- Marketers should tweet during the rush hours to maximise the impact of their Twitter marketing
- [COVID-19] Découvrez les insights YouGov
- Ponemos nuestros datos de forma gratuita a disposición de quienes luchan contra el COVID-19
- For some companies, the current crisis could be an opportunity to gain market share
- Brands which put staff and customers first see popularity surge
- Brands must act as lifelines through cause marketing to help consumers cope with COVID-19
- Consumer packaged goods brands must be nimble to capitalise on burst in demand during pandemic
- International COVID-19 tracker update: 27 Mar
- Martech companies are slashing costs or even suspending billing to help marketers
- Support answers on Quora with references to increase website traffic and enhance brand image
2025-122025-112025-102025-092025-082025-072025-062025-052025-042025-032025-022025-012024-122024-112024-102024-092024-082024-072024-062024-052024-042024-032024-022024-012023-122023-112023-102023-092023-082023-072023-062023-052023-042023-032023-022023-012022-122022-112022-102022-092022-082022-072022-062022-052022-042022-032022-022022-012021-122021-112021-102021-092021-082021-072021-062021-052021-042021-032021-022021-012020-122020-112020-102020-092020-082020-072020-062020-052020-042020-032020-022020-012019-122019-112019-102019-092019-082019-072019-062019-052019-042019-032019-022019-012018-122018-112018-102018-092018-082018-072018-062018-052018-042018-032018-022018-012017-122017-112017-102017-092017-082017-072017-062017-052017-042017-032017-022017-012016-122016-112016-102016-092016-082016-072016-062016-052016-042016-032016-022016-012015-122015-112015-102015-092015-082015-072015-062015-052015-042015-032015-022015-012014-122014-112014-102014-092014-082014-072014-062014-052014-042014-032014-022014-012013-122013-112013-102013-092013-082013-072013-062013-052013-042013-032013-022013-012012-122012-112012-102012-092012-082012-072012-062012-052012-042012-032012-022012-012011-122011-102011-082011-052011-042011-022011-012010-122010-112010-102010-092010-082010-072010-06
>