- Use reliable data to measure marketing ROI, especially in uncertain times
- Street Fighter tops game Buzz rankings in the US for May 2023; Rainbow Six tops in Britain
- Data privacy and travel: Do consumers trust hotels and airlines with personal data?
- Is online shopping the new norm for global consumers?
- US gas station brands: Consumer preferences and motivations
- More than half of global consumers are skeptical of sustainability claims of most brands
- Why do gamers preorder video games?
- June & July PR Calendar - AU & SG
- UAE & KSA residents are likely to spend more time in their own country this summer season
- Charting the global landscape of esports viewership
- AI simplifies content creation, but could also curb artistic expression
- Conduct a green audit before implementing green branding
- Succession series finale: Kendall Roy the favorite to take over, say fans
- India’s Gen Z, who love the ‘GRAM
- How to create an ideal customer persona
- Three ways YouGov uses research data to get media exposure
- Nearly half of urban Indians claim they have subscribed to a streaming platform for sports content
- UAE has the highest proportion of consumers across the globe who engage with sports
- Almost a third of Indonesian residents say they have subscribed to a streaming platform
- Three in ten Australian adults have subscribed to a streaming platform to watch sports content
- Britons' preferred fuel brands and their reasons
- Online doctor consultations: Are they here to stay?
- Use Instagram's bio link feature to direct traffic to desired destination
- US and UK: Did Tag Heuer’s latest ad with Ryan Gosling draw people’s attention?
- While creating brand content, collaborate with a diverse set of voices
- KSA's Biggest Brand Movers: April 2023
- UAE's Biggest Brand Movers: April 2023
- India's Biggest Brand Movers: April 2023
- PR pros can use AI for crisis management and to manage company reputation
- Six ways custom research helps grow your brand
- US and GB: Estée Lauder appoints sustainability chief - Is sustainability on consumers’ minds?
- Is duty-free travel shopping set to recover in APAC?
- APAC Biggest Brand Movers – April 2023
- Popping bottles around the globe: Where is demand for luxury liquor highest?
- Navigating choice overload: How global consumers make product decisions in a sea of similarly priced options
- Canada Advertisers of the Month for April: KFC, Voltaren and Burger King
- Riot Games has a new CEO in Dylan Jadeja
- How do American sports fans engage with sports on social media?
- Which are the most popular sports among gamers – and where does esports rank?
- Is VR finally breaking through? Video games and movie-watching are the most appealing activities
- Virtual events – Have they virtually disappeared now that lockdowns have ended?
- 2022 vs. 2023: Do global consumers trust sports organizations to handle their personal data?
- Global- Will consumers take on debt to keep their mobile/cell connected this year?
- Global - Social media companies least trusted to handle personal data responsibly
- A quarter of consumers in more debt than last year – exploring data across 18 markets
- Self-driving cars: Are global consumers concerned about this technological advancement?
- Estée Lauder appoints a sustainability chief
- Global: What do people think of these 4 common health axioms?
- Thailand’s Most Talked-About Brands (Apr 2023)
- Hong Kong’s Advertisers of the Month (Apr 2023)
- Global: Word-of-mouth is an effective way to get consumers to watch new TV shows and movies
- How do global travelers research before booking a hotel?
- Global: Are consumers expecting costs of new or used cars to increase or decrease in the next 12 months?
- Discovering the profiles of risk takers for investment in Singapore
- Uber trialling flight bookings in the UK
- McDonald’s tops YouGov’s 2023 QSR Rankings in Australia
- McDonald’s tops YouGov’s 2023 QSR Rankings in Singapore
- Improve audience engagement to generate leads, build customer loyalty
- US and GB: Jägermeister hires creative agency to grow awareness - How is its brand awareness currently?
- UAE’s April Advertiser of the Month: Which brands made it to the top?
- Emily in Paris: Product placement goes meta
- Marvel launches its own fitness app called 'Marvel Move'
- More than half of global public now worried about AI replacing jobs
- Two-thirds of UAE consumers are likely to attend food & drink festivals in the future
- Public concerns and worries about gene editing: A global perspective
- Remote fitness: Passing fad or lasting lifestyle change?
- YouGov QSR Rankings 2023 revealed!
- Australians have a positive opinion of King Charles III but interest in his coronation is modest
- Support SEO strategy with a strong link-building strategy
- Urban Indians have a positive view of AI technology but expect the government to regulate it
- In-game adverts, micro-transactions are among gamers’ biggest gaming complaints
- HomeGoods generates interest among the young and the affluent
- TADA and foodpanda tie up: a winning match or long shot?
- What are the websites Britons use to research buying a car? And does it differ by car type?
- What are the websites Americans use to research buying a car?
- Pharmacy habits – How Americans buy prescription medicines and which retailers they frequent
- Singapore’s luxury shoppers: products & brands most want to buy in 2023
- Hong Kong’s luxury shoppers: products & brands most want to buy in 2023
- Australia’s luxury shoppers: The products most want to buy in 2023 – and the factors which influence their purchase decisions
- Luxury living - Measuring global appetites for luxury cars in 2023
- Connecting DMOs with travelers using audience segmentation and destination tracking
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