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- This is how marketers can make optimum use of CTAs in their emails
- Prioritise personalisation to boost engagement with sports fans
- US: Spotify will now host paid audiobooks – Is there enough demand for this format in the market?
- A sneak peek into YouGov's new sustainability study
- TikTok reports censoring millions of fake accounts, ads, pre-teen profiles
- Use podcasts to engage with customers on a deeper, emotional level
- Internationell undersökning: Därför behåller vi vår mobil
- International undersøgelse: Derfor beholder vi vores mobil
- MakeMyTrip is the most considered travel brand & Goa the most considered place by budget travelers
- Booking.com tops YouGov’s travel brand rankings in S’pore
- Agoda tops YouGov’s travel brand rankings in Thailand
- Instagram's latest overview explains how brands can make better use of Reels
- Leverage LinkedIn Collective to effectively target B2B buyers on the platform
- UAE FIFA World Cup fans expect Brazil to win the 2022 World Cup, KSA fans feel Saudi Arabia will win
- US: LG launches an NFT platform on its smart TVs – Are people keen on NFTs?
- APAC Biggest Brand Movers – August 2022
- How do rising costs impact the Danes and Swedes?
- YouGov travel & destination rankings 2022 : Through the eyes of Indian Budget Travelers
- Avoid relying on ad attention measurement as an industry standard: IAB
- Focus on keywords, quality content and guest posting for valuable backlinks
- Six in ten S’pore adults think the S’pore Grand Prix has had a positive impact on the country
- UK: Benchmarking social media engagement among people looking to buy soft drinks
- Who are the top brands among wellness and sustainability focused travelers?
- US-GB: Are young people comparing themselves to fitness influencers?
- Focus on securing and distributing original data to build media relations
- US Travel Advertiser of the Month (September): Which brand made it to the top?
- Publishers must opt for data clean rooms that help maximise their match rates
- US and Britain – Which tools do gym-goers use to track their fitness or diet activities?
- GB – When it comes to network operators, young people prioritise value over network quality
- How likely are Americans to switch their phone carrier in the next 12 months?
- Apple Music replaces Pepsi as Super Bowl halftime show sponsor
- Create authentic content to build deeper audience connections on TikTok
- New opportunities for airports that travellers would appreciate right now
- UK – Biggest Brand Movers – September 2022
- US and Britain – What do esports fans think about cryptocurrency?
- US and Britain – What factors are most likely to drive – and deter - 5G upgrades this year?
- Three-fourths of marketers feel the ad industry should act more to target carbon footprint
- To use AI image generation tools sans copyright woes, focus on their terms of use
- GB/US: Are consumers subscribing to loyalty programs?
- Fitness tracking and smart wearables: understanding the health tech market in APAC
- US: As Patagonia pivots to combat climate crisis, how has the ownership change been received?
- TikTok to make it harder for US politicians to advertise on the platform
- Responsible travellers in Indonesia most want to travel to Japan: YouGov report
- Responsible travellers in Thailand most want to travel to Japan: YouGov report
- Responsible travellers in S’pore most want to travel to Japan: YouGov report
- Properly leveraging PR strategies can help generate leads
- Will there be fewer gifts this year? How inflation will affect the 2022 US holiday shopping season.
- US: Biggest Brand Movers September 2022
- Global: Which payment methods are travellers most likely to use on their next overseas trip?
- Focus on content, design and deliverability to enhance holiday season emails
- This is why B2B brands need to amplify their presence on LinkedIn
- Is social media fatigue setting in among British and American users?
- This Hispanic Heritage Month, focus on meaningfully celebrating the community
- FDA to issue guidance document on plant-based milk, food product labelling
- US consumers are opting for private labels and store brands amid inflation: Study
- Experiment with different types of loyalty programs to grow business
- US: Twitter integrates podcasts on its platform – But are its users big on podcast listening?
- Include user-generated content in emails to boost conversions, and brand trust
- Global: Which channel is most effective for brand and product discovery?
- Americans doubtful of the credibility of influencer-recommended products: Report
- Uncovering Black Friday Shoppers in Australia and Singapore
- Focus on building off-site connections to rank higher on SERPs
- Ocado Retail announces new CEO – How did the grocer perform under the role’s previous occupant?
- US: New Volvo campaign features YouTube creator - Will this help widen the brand’s target audience?
- Attract millennials with useful, relevant and personalised emails
- Global: Ford cuts jobs amid a restructure to focus on EVs – But are people keen on going electric?
- Leverage sonic branding to create a unique B2B brand identity and boost recall
- Svenskarna är skeptiska till onlinespel
- 42% mener ikke online pengespil burde være lovligt
- Almost six in ten S’pore adults think online gambling should not be allowed, fourth highest globally
- AI can help PR firms identify crucial data, track trends, keep clients informed
- Instagram to test 'Repost' feature that enables resharing content on Main Feed
- Rear seatbelts to be mandatory in India – what does the public feel about car safety features?
- Young adults in UAE are most likely to associate crypto with money transfers
- Agencies are increasingly using AI to find ways to innovate and work faster
- Instagram’s ‘Shop’ tab might make way for a simpler in-stream product display
- Global: Where are consumers least risk-averse when it comes to the stock market?
- Global popularity of the NFL
- The path to purchase for seasonal events in APAC
- Global – Live entertainment – Are consumers looking to cut back?
- Leverage marketing principles like scarcity and authority to boost conversions
- Physical store vs online – Where do consumers prefer to buy video games?
- Global: What consumers think about when they think about crypto
- Global: Half of consumers say the cinema is too costly
- Measuring the global market for traditional medicine
- Global: Consumer confidence in automakers’ eco efforts is waning
- Respond to negative reviews with valid solutions or some form of compensation
- Hong Kong’s Advertisers of the Month: August 2022
- Australia’s Advertisers of the Month: August 2022
- Indonesia’s Advertisers of the Month: August 2022
- US and UK – Buzz movers among video game franchises in August
- Do celebrity endorsements and moral messaging matter when engaging consumers in Singapore?
- Global: Holidaying in-country or abroad, what do consumers prefer?
- Do travel articles in magazines and newspapers still influence where people are going on holiday?
- Sharing subscription credentials: Global habits
- Global – AI - Where do consumers think it’s helpful and where do they use it the most?
- Global – Which factors play the least important role when buying phones?
- Saudia tops YouGov’s Recommend Rankings 2022 in Saudi Arabia
- Emirates tops YouGov’s Recommend Rankings 2022, iPhone and adidas come in second and third
- Diwali is urban Indians’ favourite shopping occasion, followed by big online sales & weddings
- Netflix’s ad-supported tier could cost $7 - $9 a month – Do people mind ads at lower service prices?
- How Extreme E has been working with YouGov Sport to garner information about their audience
- Who are America’s most recommended brands?
- Use video marketing on Instagram to drive traffic to a brand website
- Combine automatic and manual targeting campaigns on Amazon to get the best results
- Global: On which devices are consumers using voice commands?
- Saudi Arabia’s August Advertisers of the Month: Which brands made it to the top?
- YouTube releases new guide to help utilise YouTube Shorts better
- Virtual tours can help brands create an emotional connect
- Global: How important is safety for consumers when it comes to buying a car?
- Self-researching treatments or consulting a doctor – what do global consumers prefer doing first?
- US: What role do social media recommendations play in grocery shopping?
- Are Americans concerned about minors being exposed to e-cigarette advertising?
- GB: Ryanair to do away with its 10 euro fares – How popular was the carrier among flyers last year?
- Marketers must focus on AI to optimise virtuous advertising
- Adidas tops YouGov’s Recommend Rankings 2022 in Thailand
- E-commerce platforms Tokopedia and Shopee lead YouGov’s Recommend Rankings 2022 in Indonesia
- Singapore Airlines tops YouGov’s Recommend Rankings 2022
- Netflix tops YouGov’s Recommend Rankings 2022 in Hong Kong for second year running
- Focus on content marketing to acquire and retain customers
- Embrace partner data sets and data audits for the post-cookie world
- US: Walmart+ partners Paramount+ in streaming deal: How has last year been for both services?
- India’s EV landscape is abuzz with launch announcements: But are Indians interested in EVs?
- Amazon Prime Video tops YouGov’s Recommend Rankings 2022 in India
- YouGov Recommend Rankings 2022 Saudi Arabia
- Mitä brändejä sinä suosittelisit ystävillesi?
- Her er Danmarks mest anbefalede mærker
- YouGov Recommend Rankings 2022 Nordics
- Anamma är Sveriges mest rekommenderade varumärke
- Her er merkevarene vi vil anbefale
- YouGov Recommend Rankings 2022 - Vietnam
- Global: Are food brands doing enough to minimize their environmental impact?
- YouGov Recommend Rankings 2022 - Australia
- YouGov Recommend Rankings 2022 - Thailand
- YouGov Recommend Rankings 2022 - Taiwan
- YouGov Recommend Rankings 2022 - China
- YouGov Recommend Rankings 2022 - South Korea
- YouGov Recommend Rankings 2022 - Singapore
- YouGov Recommend Rankings 2022 - Philippines
- YouGov Recommend Rankings 2022 - New Zealand
- YouGov Recommend Rankings 2022 - Malaysia
- YouGov Recommend Rankings 2022 - Japan
- YouGov Recommend Rankings 2022 - Indonesia
- YouGov Recommend Rankings 2022 - Hong Kong
- YouGov Recommend Rankings 2022 India
- YouGov Recommend Rankings 2022 Egypt
- YouGov Recommend Rankings 2022 UAE
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