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YouGov Best Brand Rankings 2026

US political polling

UK political polling

Brand health tracking

NEW: YouGov Profiles AI Agent

NEW: YouGov BrandIndex Voices

/Research Reality

YouGov Best Brand Rankings 2026

US political polling

UK political polling

Brand health tracking

NEW: YouGov Profiles AI Agent

NEW: YouGov BrandIndex Voices

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adidas vs Nike: a close race in global brand perception

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Reaching real FMCG buyers: How to optimize campaigns with purchase behavior insights

An image of a short haired man and long haired woman sat on a sofa watching something on a television as well as the man viewing something on his phone.

UAE Advertisers of the Month 2026 | Top Brands & Insights

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Indonesia Advertisers of the Month 2026 | Top Brands & Insights

Thailand Advertisers of the Month 2026 | Top Brands & Insights

Singapore Advertisers of the Month 2026 | Top Brands & Insights

Global brand health rankings reveal utility wins every time

YouGov BrandIndex Voices released

Groundbreaking AI-powered qualitative tool delivers the ‘why’ behind brand tracking – at scale

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UAE Advertisers of the Month 2026 | Top Brands & Insights

Indonesia Advertisers of the Month 2026 | Top Brands & Insights

Thailand Advertisers of the Month 2026 | Top Brands & Insights

Singapore Advertisers of the Month 2026 | Top Brands & Insights

Global brand health rankings reveal utility wins every time

YouGov Best Brand Rankings 2026: Malaysia

From awareness to action: how effectively do the world’s top brands convert?

Brand health tracking

YouGov will put your brand in context with accuracy: how people think about it, where they see it, why they believe in it.

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adidas vs Nike: a close race in global brand perception

Reaching real FMCG buyers: How to optimize campaigns with purchase behavior insights

Global brand health rankings reveal utility wins every time

YouGov Best Brand Rankings 2026: Malaysia

Ramadan 2026 consumer insights: 5 key findings across Indonesia, Malaysia, Saudi Arabia, Türkiye and the UAE

Fresh Convenience meals in the Dutch and Belgian Supermarkets

YouGov Insights Forum Belgium 2026: Facts. Focus. Forward.

Shopper intelligence

Know who buys what, where, how much, how often, and why (not) with next-level shopper intelligence.

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From awareness to action: how effectively do the world’s top brands convert?

APAC Biggest Brand Movers - December 2025

Dividend Drivers : Winning with Australians prioritising investments

Brands with the biggest Word-of-Mouth surge in APAC: November 2025

APAC Biggest Brand Movers - November 2025

Canadian Advertisers of the Month for November: Air Canada, Telus, and Nescafé

APAC Biggest Brand Movers - October 2025

Brand health tracking

YouGov will put your brand in context with accuracy: how people think about it, where they see it, why they believe in it.

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Brand performance: What's driving Netflix's global success in 2026?

Leisure and entertainment trends and insights 2025

YouGov Behavioral: The Rise of Vertical Shorts (September 2025)

Screens, streams, and scrolls: State of the UAE's media consumption in 2025

Screens, streams, and scrolls: State of the Indonesia's media consumption in 2025

Swedish Advertisers of the month: Disney+, Lidl and IKEA

Free-to-play games: A smart bet for online gambling providers?

Brand health tracking

YouGov will put your brand in context with accuracy: how people think about it, where they see it, why they believe in it.

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YouGov Behavioral: Healthcare Trends - Public Interest Report (December 2025)

AI is stepping into mental health but trust is still the missing ingredient

YouGov Behavioral: ADHD, Autism, Dyslexia - Social Listening Report

More than half of Australians are concerned about new COVID-19 variant, FLiRT

Two thirds of Singaporeans are worried about contracting Covid’s new variant FLiRT

Online discussions on autism surge worldwide – who's talking about it?

Global search volume for ADHD online skyrockets since 2019

Brand health tracking

YouGov will put your brand in context with accuracy: how people think about it, where they see it, why they believe in it.

View all health content

Australians overwhelmingly support stronger gun laws following Bondi attack

Singaporeans are more confident about career growth at home, even as a quarter expect recession

Tasmanians favour Dean Winter for Premier in event of Hung Parliament

YouGov was the most accurate pollster of the 2025 Australian federal election

Cost of living tops Singaporeans’ concerns, especially among past WP and PSP voters

Singaporeans start defining their voting choices ahead of upcoming General Elections

Labor takes lead with 51%-49% for the first time in 8 months in the latest YouGov poll

Brand health tracking

YouGov will put your brand in context with accuracy: how people think about it, where they see it, why they believe in it.

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Singapore Consumer bank rankings 2025

Australia Consumer bank rankings 2025

Olympic Games Paris 2024: Top sports in Asia

Influence of brand's stance: How global causes drive consumer choices in APAC

APAC Spotlight Surveys Calendar - July, August, September

Lasting Power of Attorney (LPA) to CPF nominees: How common is end-of life planning in Singapore?

Living Funerals: Have most Singaporeans heard about it and how many are open to having one?

Brand health tracking

YouGov will put your brand in context with accuracy: how people think about it, where they see it, why they believe in it.

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Heated Rivalry – Influence of sports shows on fandom and LGBTQIA+ representation

More than tennis: the innovations redefining this year’s Australian Open

Inside Messi’s India G.O.A.T. Tour: social buzz, sponsorship value & media impact

Sports trends and insights roundup 2025

Which sports do sports bettors follow?

With the World Cup of Hockey set to return, a look at ice hockey fans in key markets

LALIGA tops YouGov’s 2025 list of most improved sports properties in Australia

Brand health tracking

YouGov will put your brand in context with accuracy: how people think about it, where they see it, why they believe in it.

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Xiaomi’s brand health strengthens in Indonesia as perceptions improve beyond its user base

Two Singapores: Why heavy and light social media users need different marketing strategies

Product placement whitepaper 2021

[Recording] Let’s use sales data in media planning & buying - possible solutions based on YouGov Shopper

Three key findings from the 2025 Digital News Report

AI's rise sparks more caution than optimism across 17 markets

Unboxing online shopping: What Australians expect from retail & delivery

Brand health tracking

YouGov will put your brand in context with accuracy: how people think about it, where they see it, why they believe in it.

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Best brand rankings: Why Toyota is a global automotive powerhouse in 2026

Indonesia’s 2026 Ramadan mudik outlook: Top travel periods, transport modes, and booking methods

Indonesia & Thailand travel trends - Luxury vs budget travellers

Travel insights and trends 2025

[On-demand APAC-ME webinar] International traveler outlook: Trip trends for 2026

Hong Kong travellers reassess international trips amid rising costs and changing destination perceptions

Singapore’s international travellers rethink global travel amid rising costs and shifting destination perceptions

Brand health tracking

YouGov will put your brand in context with accuracy: how people think about it, where they see it, why they believe in it.

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